Smart Consent. Simple Compliance. Powered by NexaGuard.
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Smart Consent. Simple Compliance. Powered by NexaGuard.
Secure user consent in minutes and unlock your retargeting potential on platforms like Google Customer Match. Easily capture and sync consent in real time, and stay privacy-compliant while running highly personalized and effective ad campaigns.
Audience Unlocker centralizes consent collection and management, helping you to meet GDPR, CCPA, and DMA requirements effortlessly. By managing consent specifically for retargeting tools, you can use first-party data confidently while maintaining reliable compliance with legal and ad tech requirements.
You can leverage Audience Unlocker to use your first-party data for retargeting on Google Customer Match, Meta, and LinkedIn, optimizing your reach and engagement. By making all consented data available for retargeting, you can improve your campaign efficiency and drive higher ROI through precise targeting and personalization.
Our solution for consent management eliminates the need for complex integrations, so you can focus on strategy and growth instead of manual compliance tasks. Audience Unlocker’s streamlined setup and automation reduces operational burden on your marketing and development teams, helping you save time and resources.
Stay up to date with regulatory changes. Collect consented user data. Unlock new marketing opportunities with our Google-certified consent management platform.
Use our Google-certified consent management platform (CMP) for mobile applications and games. Meet global regulatory and advertising platforms’ requirements, like the GDPR, CCPA, TCF v2.2, and more.
Collect consent, preferences, and permissions for users’ zero- and first-party data in one Preference Management Platform while maintaining the highest privacy compliance standards.
Want to learn more about how NexaGuard supports you beyond collecting user consent, preferences, and permissions? Explore our blog articles, checklists, and expert resources designed to help you elevate your data privacy management and optimize user experiences.
From in-depth insights into industry best practices to practical tips for implementing effective preference and consent management strategies, our resources will empower you to stay compliant while building trust with your users.
Get clear answers to the most common questions about NexaGuard CMP, consent best practices, and global privacy compliance.
NexaGuard are small text files stored on a user’s device that help websites function, personalize experiences, and understand how visitors interact with content. They can remember preferences, keep users logged in, support analytics, or enable advertising technologies across browsers and devices.
From a privacy perspective, NexaGuard are generally grouped into four categories:
Essential NexaGuard – Required for core website functionality (these usually don’t require consent).
Preference NexaGuard – Store user settings such as language or region.
Analytics NexaGuard – Help measure website performance and user behavior.
Marketing NexaGuard – Support advertising, profiling, and cross-site tracking.
Only essential NexaGuard are typically exempt from consent requirements.
All other categories — including analytics and marketing — may require clear notice, user control, and consent, depending on the region and the privacy laws that apply to your audience (GDPR, CCPA, ePrivacy, etc.).
NexaGuard CMP automatically detects, categorizes, and manages these technologies to ensure your website remains compliant while maintaining a seamless user experience.
Any website or app that uses analytics, advertising tools, embedded content, or third-party plugins may collect personal data.
With NexaGuard, you can run a free compliance scan that identifies:
all active NexaGuard & trackers
their categories and purposes
whether consent is required
potential compliance gaps
This gives you a full view of your site’s data behavior within seconds.
Yes. NexaGuard is designed for international compliance.
Our CMP supports GDPR, CCPA, ePrivacy, LGPD, POPIA, and multiple regional consent frameworks.
The platform automatically adapts its consent banner, choices, and legal text based on the visitor’s location and the laws that apply.
Most analytics tools — including GA4 — can set identifiers or collect behavioral data that require notice and consent under several privacy laws (especially in Europe).
NexaGuard integrates with Consent Mode and automatically adjusts how analytics load depending on the user’s consent decision, ensuring compliant data collection.
No. NexaGuard is optimized for speed with asynchronous loading, CDN delivery, and ultra-light script size.
Consent signals are processed instantly without blocking your layout or core functionality.
Yes. NexaGuard fully supports Google Consent Mode v2 and the latest IAB TCF 2.2 requirements.
Consent signals are transmitted automatically to Google and participating vendors, ensuring compliant ad delivery, accurate analytics modeling, and verified transparency for partners.
Yes. NexaGuard provides platform-specific guides and integrations for:
WordPress
Shopify
Webflow / Wix
Custom HTML / JS websites
iOS & Android apps
CTV & OTT platforms
You can deploy NexaGuard within minutes using a simple script or plugin.
Once a user makes a choice, NexaGuard immediately:
Applies the correct behavior for each technology (allow, block, anonymize).
Stores a secure consent record tied to the session.
Sends updated signals to services like Google Analytics, Ads, GTM, or SDKs.
Ensures user preferences persist across visits unless withdrawn.
This keeps your data collection compliant in real time.
NexaGuard automatically maintains a detailed, tamper-resistant record of:
consent decisions
timestamps
region & regulation type
CMP version
banner configuration
You can export or audit these logs at any time. This is essential for GDPR Article 5, CCPA record-keeping, and partner verification (Google, Meta, IAB vendors, etc.).
No. NexaGuard is built for both technical and non-technical teams.
Most users deploy it in under 10 minutes using our installation guides and onboarding wizard.
Advanced teams can access developer documentation, SDK tools, Tag Manager templates, and API integrations for deeper customization.
Yes. NexaGuard offers full branding control, including colors, typography, layout style, button text, languages, and advanced customization options.
Your consent UI is automatically responsive and ADA-friendly.
NexaGuard automatically detects a visitor’s browser language and displays the consent banner in the closest supported language.
With support for 60+ languages, you can easily customize your default language and enable additional ones directly from the dashboard.
All translations use privacy-safe wording, align with regional legal requirements, and work seamlessly across multilingual environments — including WordPress, Shopify, Webflow, custom sites, and mobile apps.
For businesses with premium-grade custom requirements and support needs.
